THE FINE ART OF MARKETING 25 years experience with writing, graphics, small business marketing for luxury goods
Current: • Graphic Design Studio, since 1996 •Vice Chair Public Relations and Marketing for the Salmagundi Club, New York •Contributing Editor at American Art Collector, American Fine Art, Western Art Collector magazines, DBA International Artist Publishing. • Monthly Columnist for International Artist Magazine " The Art Industry Insider"
Previous: • Art Gallery, Small Business Owner, 2010-2014 Ocean Ave Laguna Beach • West Coast Editor Fine Art Connoisseur Magazine, feature writer, 16 years • Art Director, Graphic Designer for Walter Foster Book Publishing, 3 years • Educational Director for the American Impressionist Society, 4 years • California Art Club Chapter Chairman, 1 Year • Lapsus Marketing and Design Firm, Glarus, Switzerland 5 years • Paul Friedlos Print Organization, Advertising Firm, Tuggan Switzerland 2 years • UCI, Yearbook Editor and Art Director, ASB Marketing Director, 2 years •Laguna Beach High School Yearbook staff, Festival of Arts Scholarship winner.
Education: • Business Marketing and Administration- University of San Diego, with Honors • French Literature- University of California, Irvine, with Honors • Fine Art and Design- Laguna College of Art and Design, with Honors
• A LONGER VERSION • Designer, Writer/Editor, Curator, Lecturer and Fine Artist Vanessa Françoise Rothe grew up in the artists colony of Laguna Beach, CA, the daughter to a well known German clothing designer to the Stars, Detlev Rothe, and her French mother Jacqueline Ricaud, a French translator and fashion model. She would come home from school to find Ron Wood or Kenny Loggins in her living room playing guitar with her father, and was soon was painting on silk to make custom jackets for the Rolling Stones with their iconic lips logo. She was constantly surrounded by design, fine art, fashion, textiles, books on architecture and music... and was, like many successful creatives, already drawing and designing at a young age. This immersion in art and design culture from the start, has no doubt influenced her strong aesthetic.
In high school she worked on the yearbook staff, laying out the pages, and hand watercoloring the book cover and chapter division pages. She was taught how to sew by a seamstress the family fashion business vietnamese tailor, and was soon sewing her own prom dress and later designing her own wedding gown. She graduated with honors and took first place in the senior art contest winning her the esteemed Festival of the Arts Scholarship. After gaining important degrees with top honors in business marketing, graphic design and French literature at University of San Diego and UCI, she lived and worked in Europe for 6 years , playing professional Volleyball, and working as a graphic designer for two advertising marketing firms. There she traveled to many countries, viewing and taking classes on the history of art in museums, learning about architecture, and gaining a world of knowledge and inspiration. She then attended LCAD Laguna College of Art and Design, a fine art school for three years with top honors.
Since 2010, Rothe has owned successful fine art gallery and design atelier, Vanessa Rothe Fine Art, located at 418 Ocean Avenue Laguna Beach California and has served as the West Coast Editor to Fine Art Connoisseur magazine writing and inventing articles for them over 16 years. She is currently writing for American Art Collector, American Fine Art, Western Art Collector magazines and has a monthly column in International Artist Magazine titled "The Art Industry Insider". She has curated over 40 exhibitions the last 12 years from LA, to New York, to Paris including some of the top international artists in Realism and Impressionism today as well as created the Americans in Paris fine art project. Rothe has also had the honor of showing and selling her own fine art work alongside the nations top artist in Realism and Impressionism for the last 22 years at galleries such as Arcadia Contemporary, Abend Gallery, Wendt Gallery, The Laguna Art Museum and has work in the permanent collection of the Hilbert Museum of California Art. She is a signature member of the American Impressionist Society as well as a juried artist member of the famed Salmagundi Club NYC. Rothe offers her well curated art collection to you to help bring a bit of the the artful life to your home or office thru her fine art gallery at vanessarothefineart.com
VANESSA ROTHE FINE ART + DESIGN ATELIER at 418 Ocean Ave in Laguna Beach is the result of this cultural upbringing and Vanessa's constant desire to create... be it with paint, words, graphic design, or a rare and beautiful combination of fabrics. Join us in living "The Fine Art of Life!" and thank you for supporting the arts. See our fine art gallery page at VanessaRotheFineArt.com
Contact us to discuss a project, or to schedule a meeting. Affordable pricing. We look forward to creating an innovative marketing plan for your small business (949) 280-1555 [email protected]
As seen in Modern Luxury State of the Arts issue. About the Design Atelier, Studio.As Seen in Elevated Luxury Life Magazine October 2019- 6 page article on ROTHE's life as curator, artist, writer, designer
As Seen in Elevated Luxury Life Magazine October 2019- 6 page article on ROTHE's life as curator, artist, writer, designer
To view our full press coverage history, click here